FSA Saturated Fat Campaign

Simple steps to less sat fat

The Food Standards Agency (FSA) is launching the second phase of its campaign to encourage UK consumers
to take positive steps in reducing saturated fat intake. Evidence shows that in the UK we are eating 20% more saturated fat than is recommended, which could lead to a build up of fatty deposits in the arteries that supply the heart. This can put you at greater risk of heart disease and heart attacks, which reduce the quality of life for those living with the illness and, in worst cases, are fatal. The campaign aims to reduce our saturated fat intake by encouraging us all to make easy practical changes to the way we shop, cook and eat, such as simply eating chicken without the skin, trying 1% fat milk with your cereal, and choosing healthier snacks, like an apple or some dried fruit, when you’re on the go. The campaign also reminds people to compare labels and choose the option that is lower in saturated fat as a simple way to reduce the amount of saturatedfat in their diet. For more information and simple tips on how to reduce the amount of saturated fat you eat visit http://www.eatwell.gov.uk/healthydiet/fss/fats/satfat/ .

More campaigns and information is availalbe under this section of the downloads page.